January 24 - National Beer Can Appreciation Day

Happy National Beer Can Appreciation Day! On January 24th, today recognizes the great day in 1935 when beer was first sold in cans.

Credit for the first beverage can goes to the Krueger Brewing Company of Richmond, Virginia. Made of steel and weighing in at almost four ounces, these hefty canisters opened with a church-key.

Click play and enjoy a story about National Beer Can Appreciation Day featuring our founder, Marlo Anderson. If you enjoy the two-minute show, subscribe with your favorite podcast player.

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The first beer produced in a can goes to Krueger Brewing Company of Richmond, Virginia. However, it was American Can Company that made canning drinkable beer possible.

  

Krueger’s took the risk with American Can Company just weeks before the repeal of Prohibition. Weighing in at four ounces, the hefty steel cans opened with a church-key. Loyal Krueger’s drinkers favored the can over the bottle 9-1.

Significant Dates in Beer Can History

• • 1935 -Cone-Top – G. Heilemann Brewing Company – La Crosse, Wisconsin – Introduces cone-top cans that fit existing bottling lines convenient for small brewers with small budgets. 
• • 1963 -Pull Tab – Pittsburgh Brewing Company – Pittsburgh, Pennsylvania –Revolutionizes the beer can when it introduces Iron City Beer in self-opening cans with pull tabs, also known as pop tops. With their sharp edges, the pull tabs became the feared litter at beaches, parks, backyards and anywhere beverages were consumed. 
• • 1975 -Stay Tab – Falls City Brewing Company of Louisville, Kentucky introduces the Stay Tab removing the pull tab’s environmental impact.

Today provides people with the opportunity to enjoy and appreciate the many different kinds of beer cans. Around the world, collectors seek rare, novel and unique varieties. A collector may have hundreds of beer cans in many different sizes, types, and ages.

HOW TO OBSERVE 

Enjoy a beer from a can. While you do, explore the art behind the beer can. As more craft beers hit the market, designing the labels become as much an art form as the can and the beer do. Learn about more about beer making and the types of craft beer. Tour local breweries. Explore their canning process.

  

As always, invite someone to join you. It’s the best way to #CelebrateEveryDay! When you do, use #BeerCanAppreciationDay to post on social media.

WARNING: Please drink responsibly!

HISTORY

While the observances commemorate the beer can’s debut in 1935, National Day Calendar® continues searching for the creator of the day.

#BeerCanAppreciationDay 

@kruegerbrewing 

@AmericanCanningCo
@JellyBellyUSA 

@nichecinema