His character got his start on film on November 18, 1928, but before that, the story begins in 1927, when Walt Disney first sketched a floppy-eared bunny while under contract to Universal Studios. The events that unraveled brought us Mickey Mouse.
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While his creator and studio have applied several different birth dates to the lovable mouse over the years, November 18, 1928, was finalized as Mickey’s birth date with stardom.
Before that, Mickey Mouse came under the roller coaster events of Oswald’s success and Universal Studio's disappointing contract negotiations.
Disney Bros. Studio took their leave of both the studio and Oswald and set to work, creating a character who would go on to lead the company into the future.
From a rabbit named Oswald to a mouse named Mortimer, eventually, the squeaky-voiced rodent was dubbed Mickey. He flopped in two animated short films without any success.
Then on November 18, 1928, Mickey’s star was born. The first animation synchronized to music and sound effects. Steamboat Willie premiered in New York.
Mickey Mouse Club
Within a year, a Mickey Mouse Club popped up in Salem, Oregon. This particular club offered admission as a fundraiser for the Salvation Army. Patrons donated either a potato or a small toy and a penny as admission.
According to a December 22, 1929 Statesman Journal (Salem, Oregon) article, $12 and three truckloads of potatoes and toys were collected by eager new members.
Remember, the stock market crashed just twenty days before Mickey Mouse was born. That a cute little mouse could bring smiles to the faces of children at an uncertain time isn’t such a surprise.
Generally, new members joined the club by completing an admission form obtained from a local merchant and attending meetings held during matinees at local movie houses. The price of admission often was reduced for good deeds and report cards.
By the end of 1930, the Mickey Mouse Clubs had spread across the country.
New Look & Companions
In 1935, American animator Fred Moore gave Mickey a new look that enabled a more fluid movement to the animation.
A makeover in 1935 by Moore gave Mickey the look we are familiar with today. The big eyes, white gloves, and the pert little nose.
More lovable than ever before, he propelled himself even further into the hearts of children everywhere.
His companions Minnie, Donald, Goofy, and Pluto joined him along the way, bringing vaudevillian comedy with them.
“I only hope that we never lose sight of one thing — that it was all started by a mouse.” ~Walt Disney
Happy 92nd Birthday, Mickey Mouse!
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